Quick-Service Restaurant (QSR) TV Performance Report

Quick-Service Restaurant (QSR) TV Ad Performance Report

EDO conducted an analysis of the most successful quick-service restaurant (QSR) television advertisements from the past four months—aiming to investigate how TV advertising can enhance customer engagement. This report includes:

QSR brands with the most ad engagement
Best primetime programs and networks for QSR advertisers
Top QSR creatives ranked by online engagement
How QSR advertisers can leverage predictive, outcome-based data to drive more effective campaigns

About EDO

EDO, Inc. is the TV outcomes company — a leading platform measuring predictive behaviors driven by Convergent TV advertising. By combining real-time engagement signals with world-class decision science, EDO data maximizes creative and media performance. We work with modern marketers at leading brands, TV networks, entertainment studios, and ad agencies. EDO's investment-grade data align advertising investments to business results - with detailed competitive, category, historical, and predictive intelligence. For industry intel, success stories, and top ads, visit EDO.com.